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About Us

Serious Fishing retails high quality gear, equipment and clothing for fishing enthusiasts at best prices and with superior customer service!


NEXT DAY DELIVERY SERVICE ACROSS THE UK


Headquartered in N.Ireland, we cover the globe with our advanced logistics capabilities. We're confident that you'll be delighted with your experience in shopping with us.


WHY BUY FROM US?


Every order is important to us!


We know that as a customer it is important to have faith in the company your are buying from, especially if you are purchasing high value items or urgently need something delivered at a specific time. You want to make sure you get exactly what you order, at the price you want, delivered when you need it. At Serious Fishing we value every order - no matter how big or small - and that's what we aim to do, every time.


Years of Experience


Serious Fishing is led by Trevor Finlay who's passion for all things fly-fishing from an early age has spilled over into the development of Serious Fishing into the premier outfitter that it is today. The Showroom is headed up by Neil McWhirter of Braddell's Belfast fame and pedigree, whilst the ECommerce side is managed by Steven Neely one of Europe's premier sea anglers. 

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